The Role

About Cognita

Cognita is an extraordinary family of diverse yet connected schools, spanning thirteen different countries. We share one common purpose: to create an inspiring world of education that builds self-belief and empowers individuals to succeed. A global leader in independent education with over 100 schools in Europe, Latin America, North America, Middle East and Asia, we offer excellent professional development as well as outstanding networking and career opportunities.

We now have an exciting opportunity for a Marketing Manager to join the company, reporting into the Head of Marketing & Admissions.

About the role

The Marketing Manager is a key business partner to the Heads and school-based team(s). They will work closely day-to-day with a number of schools.

The role will drive the creation of the strategic multi-channel marketing strategy for a number of schools, in line with the agreed school aims and market positioning, to ensure the maximum number of enquires and leads are provided to the admissions teams to convert, and that also drive the highest retention of existing students. This role will also drive the execution of the offline marketing plan, management of the marketing budgets and development of the digital marketing activity campaigns.

Key Responsibilities will include, (but not limited to):

• Execution of the offline marketing plan
• Working alongside the Digital Marketing Manager to develop digital marketing campaigns
• Drive a high level of enquiry volumes and quality leads to meet and exceed the joiner targets for each individual school
• Ensure strong relationships are built with all areas of the schools to drive alignment /understanding of the desired messaging and behaviours everyday
• To manage the workload of the Pod Social Media Manager
• Support the POD admissions and marketing team (including our social media & events colleagues) to deliver a brilliant experience for our schools
• Maintain a close and effective working relationship with other key colleagues including the School Operations Manager and SLT’s.

Who we are looking for:

To be considered for this role you will have experience of working in a complex, busy, service-driven environment that is multiple sites and cross functional stakeholders. We would also expect;

• Overall successful track record but with failures along the way
• Successful track record of financial management, with a commercial and business partnering focus
• Business partnering skills and a service mindset to support colleagues from both a marketing and a non-marketing background
• Excellent interpersonal and communication skills including the ability to deal with people on all levels with sensitivity, tact and diplomacy
• Ability to manage multiple stakeholders and work well within a team
• Able to thrive in a busy environment with deadlines that includes concurrent projects and priorities.
• A suitable qualification – degree level or vocational

Benefits at Cognita

• Competitive salary
• Contributory Pension Scheme
• Professional development
• School fee discount

Cognita Schools are committed to safeguarding and promoting the welfare of children and young people and expects all staff, volunteers and other third parties to share this commitment. Safer recruitment practice and pre-employment background checks will be undertaken before any appointment is confirmed.

We believe having a diverse workforce makes us better, smarter and happier and so welcome applicants from all backgrounds, genders, and races. We have an unwavering commitment to being fair and equitable in our recruitment process.